Building an online magazine from zero to 15,000 readers per issue
Olann and – Ireland’s first fibre and craft magazine was launched in November 2015. Under the direction of co-founders Deirdre McArdle and Lora Millar, it has built a brand from scratch in the competitive online magazine sector and attracted a loyal readership.
Through quality content and imagery, significant social media engagement across multiple platforms including Instagram, Facebook and YouTube, and regular direct email campaigns, the magazine now attracts approximately 15K readers per issue from around the world.
- Development of quality content, including features and interviews
- Significant follower growth across social media channels – Instagram followers at 1,850
- Continuous flow of new subscribers to quarterly email campaigns – 1,819 subscribers
ENNclick is a content services agency with a team of experienced journalists who pioneered Ireland’s original ICT news source, ENN, in 1999 with ElectricNews.Net Ltd. Since 2010 we’ve worked exclusively as content partners to ICT companies, PR agencies, and marketing directors who need the highest quality content and copywriting for marketing communications and social media. In 2020 we created ENNclick Ltd, headquartered in Scotland and comprising our content services and fiction writing.
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Contact Us
Ireland: +353 1 657 1660
UK: +44 207 993 4563
Cork: +353 21 2348474
Edinburgh: +44 1875 341 583
London: +44 207 993 4563
USA: +1 978 775 5430